The digital metrics field guide : the definitive reference for brands using the Web, social media, mobile media, or email / Stephen D. Rappaport.
By: Rappaport, Stephen D [author].
Publisher: Amsterdam : BIS, 2014Copyright date: ©2014Description: 318 pages : illustrations ; 28 cm.Content type: text Media type: unmediated Carrier type: volumeISBN: 9789063693770 (pbk.) :.Subject(s): Internet marketing | Branding (Marketing) | Online social networks | Webometrics | Internet marketing -- Statistics | Branding (Marketing) -- StatisticsItem type | Current library | Call number | Copy number | Status | Date due | Barcode | |
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4 Week Loan | City Campus Library Level 5 Lending | 658.872 RAP (Browse shelf(Opens below)) | 1 | Available | 3230286044 |