Bull, Andy,  1956- <br/><br/>
Brand journalism / 
Andy Bull. 
 - ix, 277 pages ;  24 cm 
<br/><br/>Includes bibliographical references. 
<br/><br/><label>ISBN: </label>9780415638098 (hbk.) :  £80.00 9780415638104 (pbk.) :  £24.99  £24.99 
<br/><br/><label>LCCN: </label>2013000999 
<br/><br/><label>Nat. Bib. No.: </label>GBB328844  bnb 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Branding (Marketing)<br/>Advertising.
<br/><br/><label>Dewey Class. No.: </label>658.827