Brand journalism / (Record no. 11493)

MARC details
000 -LEADER
fixed length control field 00939cam a2200325 i 4500
001 - CONTROL NUMBER
control field 016307621
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20181023110234.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 130304s2013 enk b 000 0 eng|d
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2013000999
015 ## - NATIONAL BIBLIOGRAPHY NUMBER
National bibliography number GBB328844
Source bnb
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780415638098 (hbk.) :
Terms of availability £80.00
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780415638104 (pbk.) :
Terms of availability £24.99
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
Canceled/invalid ISBN 9780203083574 (ePub ebook) :
Terms of availability £24.99
035 ## - SYSTEM CONTROL NUMBER
System control number (Sirsi) u202548
040 ## - CATALOGING SOURCE
Original cataloging agency StDuBDS
Language of cataloging eng
Transcribing agency StDuBDS
Modifying agency Uk
Description conventions rda
042 ## - AUTHENTICATION CODE
Authentication code ukblsr
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.827
Edition number 23
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Bull, Andy,
Dates associated with a name 1956-
Relator term author.
245 10 - TITLE STATEMENT
Title Brand journalism /
Statement of responsibility, etc. Andy Bull.
264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Place of production, publication, distribution, manufacture Abingdon :
Name of producer, publisher, distributor, manufacturer Routledge,
Date of production, publication, distribution, manufacture, or copyright notice 2013.
264 #4 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Date of production, publication, distribution, manufacture, or copyright notice ©2013.
300 ## - PHYSICAL DESCRIPTION
Extent ix, 277 pages ;
Dimensions 24 cm
336 ## - CONTENT TYPE
Content type term text
Source rdacontent
337 ## - MEDIA TYPE
Media type term unmediated
Source rdamedia
338 ## - CARRIER TYPE
Carrier type term volume
Source rdacarrier
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Branding (Marketing)
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Advertising.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Suppress in OPAC do not suppress in OPAC
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Copy number Cost, replacement price Price effective from Koha item type
    Dewey Decimal Classification     City Campus Library City Campus Library Level 5 Lending 09/05/2016 29.99   658.827 BUL 3230280284 28/06/2023 1 29.99 14/07/2017 4 Week Loan
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